AFA Showroom Fall Winter 18/19

AFA Showroom Fall Winter 18/19

AFA Showroom

02.03. - 06.03.2018
10am - 7pm

New location:
18 Rue Perrée
75003 Paris

Sales and Press Inquiries:
showroom@afa.co.at

Partners

Partners

Advantage AustriaBKAStadt WienForum Culturel Autrichien ParisWirtschaftsagentur Wien
Anelia Peschev
Anelia Peschev

Born in Sofia and raised in Vienna, Anelia Peschev presented her first collection in 2009. 
For her collections the designer dives into the most exquisite and influential period of Austria's cultural past. She resurrects a time when Vienna steered the world in a new, modernist direction, creating objects of outstanding individuality and timeless elegance. Anelia Peschev puts great value on exclusive and exquisite craftsmanship, created for the chosen few, who worship tradition while anticipating the future.

More information

Anelia Peschev
Graf Starhemberggasse 1C/5
1040 Vienna Austria
anelia@aon.at
www.aneliapeschev.com

Stefan Armbruster
Astrid Deigner
Astrid Deigner

Astrid Deigner founded her brand in Vienna in 2016 and started to work around a playful line of sweaters called 'Faces', based on the wellknown 'Smiley' or 'Happy face'.
Rooted in the history of popular culture worldwide since the late 1980ies, the 'Smiley' is used nowadays as emoticons to express emotions in written communication by the internet generation. The sweaters 'Faces' instil playfulness and subtle irony with a healthy appreciation of joy and fun. Each sweater series combines 5 different colour combinations which are changing each season, and are supplemented by matching pants and dresses. Constructed as a modular system and with a bright play of colours, the items can all be styled together and remind of Lego bricks.

More information

Astrid Deigner
Margaretenstrasse 59-1-28
1050 Vienna Austria
office@astriddeigner.com
www.astriddeigner.com

Irina Gavrich
FATEEVA
FATEEVA

FATEEVA: New Essentials

FATEEVA defines a new class of footwear essentials that fuses the avant-garde and
everyday. We believe that simplicity underpins great design, inspiring the unique and inherent personality within each of us. Our shoes bring confidence and perfection through high-quality materials, utilizing specifically developed Italian leathers for each style.
Bringing character and refinement into the everyday, the subtle elegance of flats is unparalleled. Classic slippers are discerning yet impactful, while casual sneakers give a carte blanche to express individuality and character. Made for creators, the essential flats challenge us to look deeper, follow intuition and go a step further.

More information

FATEEVA Studio GmbH
Loewengasse 18/13c
1030 Vienna Austria
office@fateeva.net
www.fateeva.net

Lisa Edi & Daniela Trost
GON
GON

Christina Steiner founded GON in 2011 after completing fashion studies with Raf Simons and Veronique Branquinho at the University of Applied Arts, Vienna. Gon gathers different references  every season to provide a glimpse into the label's universe.  GON introduces a colourful mixture of playful uniforms, tribal gear and classic streetwear, eclectic and humorous prints. Browsing through the collection you may arrive at the following tentative definition of what makes GON: a variety of cocoonish dresses, impressions of hand-painted art works, and a startling mix of fabric creating playful and stunning details.  

More information

GON
Christina Steiner
Pazmanitengasse 13/5
1020 Vienna Austria
label@gonvienna.com
www.gonvienna.com

Philipp Friedrich
Jana Wieland
Jana Wieland

Jana Wieland specializes in fresh and effortless women's clothing. The Viennese label creates a wardrobe that is contemporary and time-transcending, both due to its simplicity and quality make. The pattern making results in bold and young silhouettes which at the same time gently envelops the female body in elegance and buoyancy. 
Oversize and transparency are recurring features of Jana Wieland’s collections. 
Simplicity and extravagancy are kept in balance. 

Jana Wieland
Liechtensteinstraße 91/1
1090 Vienna Austria
mail@janawieland.at
www.janawieland.at

Darius and Julian
Kenneth Ize
Kenneth Ize

The Kenneth Ize ethos is rooted in the exploring and reinterpreting of a myriad of cultural aesthetics. Kenneth Ize reinterprets Nigerian craft to create an original perspective on luxury product. Working directly with a variety of people and groups across Nigeria, Kenneth ize is devoted to the long established traditions of Nigerian craft and local artisanship, merging a contemporary design aesthetic and new production skills with a specifically local handcraft practice.

The Kenneth Ize brand takes a sustainable approach to the design and production process, sourcing materials locally and fostering a fair and safe working space for all workers and artisans, a space where the designer and artisans often collaborate and influence the design process in unexpected ways.

More information

Kenneth Ize
Kenneth Izedonmwen
me@kennethize.net
www.kennethize.net

Leke Alabi-Isama
Mühlbauer
Mühlbauer

In 1903 Julianna Mühlbauer opened a small millinery with shop attached in the Viennese suburb of Floridsdorf. Now, over 100 years later, the family business is in its fourth generation and is a premier player in the headwear market worldwide.
Klaus Mühlbauer, in charge of the business since 2001, has turned the traditional Viennese company into a headwear label discussed internationally. In collaboration with designers Nora Berger and Madeleine Bujatti, Klaus Mühlbauer develops hat collections supported by a distinguished hat maker and millinery team in the Viennese factory. The most delicate handicraft and the best materials, sourced worldwide, come together to produce an exceptional quality. 
The idea behind the Mühlbauer Capsule collections is to give hat design an even greater freedom. This allows new discoveries and connections between shape, function, material and colour. 

More information

Mühlbauer
Hut und Mode GmbH & Co KG
Franz-Josefs-Kai 15
1010 Vienna  Austria
office@muehlbauer.at
www.muehlbauer.at

Maria Ziegelböck / Kris Lemsalu
Published By
Published By

Published By is a fashion house strongly rooted in the label's curiosity for using new technology to create unique pieces for a contemporary culture. Published By draws all its inspiration from all areas of creative outlet - from photography and modern art to street culture. Published By has evolved from Artesian roots, with lead designer Christoph Tsetinis starting out as a carpenter and transitioning into fashion and accessory design.
The collision between the label's strong appreciation of traditional craftsmanship, with the use of state of the art technologies and approaches sets it apart. Garments are transformed through the use of 3D-printed sewn-in metal elements that enable distinctive shapes. 
Published By has a strong belief in collaboration, bringing creative minds from all disciplines together to publish unique pieces. The result is a strong focus on individual classic garments and products reinterpreted in a modern manner with unexpected twists.

Philip Tsetinis
rudolf
rudolf

rudolf combines elegant cuts with natural materials; the age-old art of dyeing with state-of-the-art technology; and each new collection is made up of timeless designs to be treasured. After all, both rudolf founders are a well-functioning combination: Lisa Mladek was raised in the traditional family-owned dyeing business, so it comes as no surprise that she knows all the secrets of dyeing. Antonia Maedel studied textile design in London. She has devoted heart and soul to the art of weaving and knitting, and produces samples on her old loom. The production process is also without compromise: the natural fibres used come from sheep reared under certified organic conditions and all rudolf’s products are made in local workshops within a 150 kilometre radius of Vienna.

rudolf
Lisa Mladek & Antonia Maedel                                      
Draschestrasse 95                  
1230 Vienna Austria
hello@rudolfvienna.at 
www.rudolfvienna.com

Inge Prader
Sightline
Sightline

Sightline, founded in 2015 by Vivien Brandl in Vienna, stands for contemporary cuts and high-quality Materials, linked to the knowledge of the latest trends in fashion. Grown up in Rio, Vienna and Tokyo, Brandl integrates her biographical experiences into her design. Fair production conditions and ecological standards play a vital role in the production of the collections. Sightline can be found in selected stores in Vienna, Tokyo and Portland. 

More information

Sightline                                        
Vivien Sakura Brandl                     
Kirchengasse 24/5
1070 Vienna Austria
office@sight.at                                          
www.sightline.at

Mario Kiesenhofer
Wendy Jim
Wendy Jim

Wendy Jim — the Vienna based fashion house with creative minds Helga Ruthner and Hermann Fankhauser at the helm. This design duo met during their tutelage under Helmut Lang at the Viennese University of Applied Arts in 1999, and have been showing their Men's and Women's collections in Paris since.

MIJ & YDNEW OG
Helga Ruthner & Hermann Fankhauser
Stiegengasse 2/2
1060 Vienna Austria
sales@wendyjim.com
www.wendyjim.com

SS18 / Gio Staiano